Katie Byrne – Manager of Local Business Outreach – UK & Ireland Yelp

  • Speaker Bio:

    Katie Byrne is the Manager of Local Business Outreach at Yelp, one of the world’s largest consumer review sites. Katie works directly with business owners across the UK & Ireland to share best practice strategies in building their online presence and navigating the world of online reviews. She works with Yelp’s Small Business Advisory Council as a liaison between Yelp and the small business community.

    Presentation Title:

    How To Handle Online Reviews About Your Food Business

    Presentation Synopsis:

    The consumer voice online is stronger than ever. With the influx of social media, mobile purchasing, social sharing and reviewing, there is nowhere for businesses to hide when it comes to customer comments. Consumers love to share their thoughts and feelings about local businesses and great service. So what happens when something goes right or wrong? They write a review online of course!

    This session will focus on why reviews are so important for local businesses and best practice strategies when engaging with your customers online.