Drazen Toic – Entrepreneur and Project Manager, Founder, Surf’n’Fries Ireland

  • Speaker Bio:

    Project Management, Start-Ups, Business Development

    Specialties: Multilingual abilities in negotiations, business development, sales and marketing

    Presentation Title:

    Introduction of a new street food brand to the Irish Market place

    Presentation Synopsis:

    Challenges and Rewards: ….Although Ireland holds the greatest  potato consumption pro capita in Europe, the introduction of a street food brand that serves gourmet french fries (or chips) on the market requested unexpected challenges in relation to the research of viable street locations and events. However, with combination of marketing actions, networking and communication, we managed to showcase the Surf’n’Fries started being recognized and looked for in a very short period……