Andi Jarvis-Founder,Eximo Marketing.

  • Andi is the Founder of Eximo Marketing, a Belfast-based marketing strategy agency. Andi started his career working in professional sport, as Marketing Manager for Durham County Cricket Club marketing domestic and international sports events alongside concerts for major artists like Elton John and UB40. Moving to Belfast in 2009, Andi worked in media with UTV, helping to raise the profile on the channel and launching new programmes.

     

    After moving to work in agencies in 2011, Andi has worked heavily in marketing of the drinks industry, working with Budweiser, Beck’s, Tennent’s, Blossom Hill, Yellow Tail, Roundstone Ale and Corona alongside a number of smaller, boutique producers.

     

    Andi holds a MSc in Marketing, runs training courses for SMEs to help them shape their marketing strategy alongside consulting with larger firms. In recent years he has worked with clients such as Expedia.ie, Tantastic and Electric Ireland to develop their digital marketing strategy.

     

    Andi is also a barbeque fanatic and contributor to Irish Tech News. You can find him on Twitter @andijarvis and LinkedIn.

     

    Presentation Title: When nothing goes right, go left – how to stand out in a crowded market

     

    Synopsis: Food and drink is a cut throat sector. Multinationals dominate shelf space with retailers and head space with customers. But the advent of digital has given smaller companies the opportunity to tell their story to consumers in an authentic way, helping to build a brand and win hearts and minds. This presentation will help you discover how to uncover what makes your business stand out and how to use it.